Big streaming services like Hulu, Max and Peacock are relying more heavily on 'pause ads' that show up when a user halts a binge session

‘Pause Ads’ Creep Onto Hulu, Peacock and Max as Streamers Seek New Revenue::Big streaming services like Hulu, Max and Peacock are relying more heavily on ‘pause ads’ that show up when a user halts a binge session

  • stepanzak@iusearchlinux.fyiEnglish
    111·
    1 year ago

    They could have definitely implemented it better. What comes to my mind is showing the ad only when the shiw is stopped and mouse was inactive for 5 seconds. This way, you could just jiggle your mouse a little when trying to catch those easter eggs. Not ideal, but much better than regular ads IMO.

    • ReallyActuallyFrankenstein@lemmynsfw.comEnglish
      13·
      1 year ago

      That’s a reasonable compromise, but it’s actually in direct conflict with the ad-sales team’s goals because they want to verify to advertisers that you are actually watching. Which means it’s unlikely to happen.